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Sep 16, 2026
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5 min read
What Brooks Miller does differently at Edelman
Sep 9, 2026
A three-part formula for gifting notes, outreach, and emails to creators.
Sep 2, 2026
4 min read
The information gap between brands and creators is hurting our programs. Here's a fix.
Aug 26, 2026
Scaling isn’t always the right move – and it can cost you more than you think.
Aug 19, 2026
The creator relationship moments worth keeping human.
Aug 12, 2026
Inside, bone-chilling tales about disorganization, deception, and the dreaded next-day request.
Aug 5, 2026
2 min read
The best in influencer marketing across four virtual stages.
Jul 29, 2026
We’re mythbusting: 3 things marketers said about BFCM influencer marketing, and what creators rebutted.
Jul 22, 2026
November is not the time to worry about BFCM – it’s right now. Here’s when Black Friday really starts, how customers shop, and how to plan for it.
Jul 15, 2026
1 min read
On October 21, 2026, this newsletter turns 100. Save your spot for a chance to get your festival pack.
Jul 8, 2026
3 min read
It’s time to put the human connection back in influencer marketing.
Jul 1, 2026
The research says brand early and often. The brief says mention us in the first 5 seconds. Those are not the same thing.